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Bump it!brandsExclusive - A fresh take on shopping clubsA few months ago I had the opportunity to chat with Daniel Jarosch, Co founder and managing director of
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Bump it!Just Hockey transforms and future-proofs its online business, achieving significant ROI Just Hockey is
After 14 years of successfully operating its physical stores, Just Hockey saw the opportunity for the business and sales growth that the web held. Nathaniel Nelson, General Manager at Just Hockey said: “The Just Hockey outlets were doing very well, but we knew that there were markets, particularly in regional areas, that the physical stores just couldn’t reach. To maximise these sales opportunities, in 2000 we realised it was time to take on the web, launching the Just Hockey website”.
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Bump it!See what you missed at the Online Retailer Conference
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| Web hosting providers An in depth Review |
Web Hosting Providers: An In-Depth Review In order for us to perform a web hosting in-depth review, we must first understand what web hosting is. So in layman’s terms, let me quickly explain what exactly a web host is and what it does. Imagine you have spent hours, or weeks, making your own homepage and when it’s done you want to show it to the world through the Internet. This is where the web host company comes in. These companies have computers, called servers. Each server comes with its own IP address which is hooked into the Internet and able to “speak” with other servers around the planet. After you have made a contract with a web host company, you are able to upload your homepage to their server computer. You will be given or will be able to choose a web address. |
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| Marketing Tips for Online Retailing |
Digital Relationship Marketing Tips for Online Retailing Written by Jeremy Glass, Managing Director, Permission Some retailers build a website and expect it to work successfully alongside their physical store without putting any real thought into their online marketing strategy. Others don’t appreciate that the relationship you build with your customers online is very different to the one you have with customers in person. Understanding these differences is a key component to building a successful online retail business and building a strong digital relationship with customers is essential to success.
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