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InternetRetailing.com.au is Australia's own site for those who sell or want to sell online, or even those that just want to market online. Whether a green upstart or a seasoned online retailing veteran, this site has something for you and your business.

This site is for:

  • People and start ups who are considering the internet as a channel to sell
  • businesses and entrepreneurs thinking about using the internet to assist their sales
  • Pure play and seasoned bricks and mortar online retailers that are already selling online
  • Vendors and suppliers to the eCommerce and online retailing industry

You should follow us on Twitter - twitter/internetretail

Read about us | Contact us click here | Visit our new blog 

What are these new Bump it! icons?

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It's like Digg for those of you that know it. (A web 2.0 bookmarking site). "Bump" the icon by clicking on it  and give it the thumbs up if you like it.



We must be doing something right, Anthill Magazine has place a link tanthillo our site on their front page.

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internet retailing in australia - latest and news

Hitwise Feb data

Hitwise data for February: Shopping and Classifieds: Computers Department Stores ...
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City Beach's implementation

  City Beach delivers a new wave of personalised shopping with social networks   SYDNEY, AUSTRALIA – 22 February...
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Catch of the Day moves to no 1

Based on data from Experian Hitwise, Catch of the Day (www.catchoftheday) has established its leadership position as the...
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Online bucks December sales slump

The Global Financial Crisis may have bitten into the retail industry's profits in December 2009 with retail sales fall...
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Online Retailer registrations open 1 March

It's back - registrations open 1 March 2010 The inaugural event began with modest expectations of filling a knowledge...
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Online Retail Awards International

The international awards for online retailing (Online Retail Awards - ORA)  is seeking applicants for the Online Retai...
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Its always good to see when larger Australian retailers are sitting up and taking note ofdavid-jones considers etail the effects of social media, electronic media and online retailing.

According to a variety of sources,  David Jones CEO MarK Mcinnes has acknowledged the influential ability  of Twitter and Facebook, and David Jones's desire to be in these digital spaces. Mr Mcinnes also expressed an intention to grow its email database in the near future.

David Jones has also appointed Georgia Chewing as head of digital marketing and e-tail business to assist in improving David Jones's communication channels.

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Written by: Mark Freidin
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Apple's iPhone spawns app growth for online retailers

Mobile commerce - iphone applications

It's exciting to see Australian companies harnessing mobile technology, as well as usingscreenshot002 Australian based skills to develop this technology. Apple's iPhone with its plethora of applications available has certainly catapulted mobile web applications and their development into the limelight.

 

According to Tony Nguyen of Sydney based Mobile Web Solutions, Apple just sold over 1 million of its new iPhone 3GS's in its first 3 days on release in June. With 17 million iPhones sold worldwide by March, Apple has 8.2% marketshare of the smartphone sector, with analysts forecasting growth of 12-15% by 2010.
Australia is a high-performing country market for iPhone, with 9% of our smartphone market vs. iPhone’s 8.2% share worldwide.

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Written by: Mark Freidin
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shopping.com

Shopping comparison websites are fast becoming Australian consumer’s first port of call when they want to research and buy products online, says Adam Canter from shopping.com Australia

Consumers in the US and EU countries have been using shopping comparison websites diligently for the past 5-7 years to find the best products from the best retailers, Australians consumers are now being up the pace. Shopping comparison sites allow consumers to compare a vast array of products in various categories, from electronics to clothing to homewares, from a variety of bricks and clicks retailers as well as pure online players such as DealsDirect.com.au and OO.com.au. Rather than visiting 10 different retailer websites shopping comparison aggregate this data to give consumers the power of information before making their purchase decision.

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Featured articles

Improving on-site Conversion Rates

Improving on-site Conversion Rates

A White Paper by Chris Hitchen, CEO of Getprice.com.au

What you do with the people who visit your site is paramount. You might be an accomplished search engine marketer, deft at getting users to your site via ahitchen_chris_getprice range of methods, but what you do with them once they arrive is of paramount importance; all the more so if you have paid for that user. Why pay for a visitor if you don’t have the mechanisms in place to convert him or her into a customer?

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Online marketers flying blind
Despite spending increases, online marketers still flying blind, Coremetrics study finds

bird_ photographer_prozac1

Melbourne, 11 February 2010 – A new Coremetrics study, “The Face of the New Marketer,” finds that while most marketers report a desire to use online data to personalise their marketing efforts and deliver tailored offers to their customers, their current technology use does not support this goal. Furthermore, there is a marked discrepancy between marketers’ need to manage metrics and their confidence in the accuracy of the data.

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